Conceptual Copywriter
✨ AI Summary
Superside is seeking a skilled Conceptual Copywriter to inspire and create compelling content for digital marketing campaigns. This role involves collaborating with designers, strategists, and performance teams to produce concept-focused copy that not only captivates but also achieves measurable outcomes. You will work with enterprise clients to distill intricate technical concepts into straightforward, engaging messaging for a global audience. Ideal candidates enjoy transforming strategic insights into impactful creative ideas while crafting effective copy across digital channels.
Key Responsibilities:
- Generate concept-driven copy and campaign ideas for various digital platforms, including advertisements, landing pages, emails, and social media.
- Simplify complex technical ideas into clear and appealing messaging for enterprise clients.
- Create both short-form and long-form copy that aligns with different stages of the marketing funnel.
- Collaborate with designers, UX professionals, and performance marketing teams to realize creative concepts.
- Assist in developing messaging frameworks for campaigns and product launches.
- Participate in creative presentations and contribute to 360° campaign strategies.
- Refine copy through testing and performance analysis, managing multiple projects while upholding high creative standards.
Requirements:
- Minimum of 4 years of experience in a creative agency or dynamic marketing setting.
- Strong portfolio showcasing conceptual copywriting and digital campaign execution.
- Experience in writing for technical products and various performance channels.
- Proven ability to convey complex ideas in an easy-to-understand manner.
- Excellent communication skills in English, both written and verbal.
