SEO Specialist (Website & Blog Optimization)
✨ AI Summary
This is a remote SEO Specialist role focused on improving website visibility, increasing organic traffic, and optimizing blog and web content so it ranks well on search engines and performs better for users.
Core Focus:
You will work on both strategy and execution, ensuring content is discoverable, well-structured, and optimized for search intent, while also improving user experience and engagement.
Key Responsibilities:
- Conduct keyword research to find high-value search opportunities
- Optimize website pages, landing pages, and blog posts for SEO
- Improve on-page SEO (titles, meta descriptions, headers, URLs, internal linking)
- Audit existing content to find gaps and optimization opportunities
- Develop content strategies based on search intent and competitor analysis
- Track website performance using SEO tools and analytics platforms
- Recommend improvements to increase rankings and organic traffic
- Work with writers and content creators to ensure SEO best practices
- Support blog planning by identifying traffic-driving topics
- Stay updated on SEO trends and algorithm changes
Requirements:
- Proven experience in SEO (especially websites and blogs)
- Strong understanding of keyword research and search intent
- Familiarity with tools like Google Search Console, Ahrefs, SEMrush, etc.
- Ability to analyze data and turn it into actionable insights
- Strong awareness of writing and content structure for SEO
- Understanding of readability and user experience principles
- Highly organized and detail-oriented
- Availability during CST or EST working hours
- Bonus: experience in technical SEO, backlinks, or content strategy
