Social Media Senior Associate
✨ AI Summary
Safeboda is dedicated to providing accessible and affordable services in African cities through our innovative platform for transportation, payments, and on-demand services. With operations in Uganda and Kenya, we aim to enhance safety and convenience in transportation while empowering users with instant services. Backed by prominent investors like Google and GoJek’s VC, we are a rapidly growing venture-funded company.
Role Overview: The Social Media Senior Associate will be pivotal in driving digital engagement for SafeBoda in Uganda. This role involves crafting and implementing effective social media strategies to boost brand awareness and engagement.
Main Responsibilities:
- Collaborate with teams to grasp product features and communication needs.
- Create and manage engaging content across social media platforms.
- Oversee the company's social media profiles, ensuring brand consistency.
- Engage with the online community, addressing comments and inquiries.
- Monitor industry trends to inform content strategies.
- Manage paid advertising campaigns to enhance visibility and user acquisition.
- Analyze social media metrics and prepare reports for performance evaluation.
- Provide user feedback to improve services and collaborate with influencers.
Qualifications:
- Bachelor’s degree in Marketing, Business, or related field.
- At least 2 years of experience in digital and social media marketing.
- Strong copywriting and content creation skills.
- Familiarity with social media management tools and analytics.
- Proficiency in English and Luganda.
